The year 2021 is drawing to a close, and it is time for the big Internet companies to take out the balance sheets… for the year 2020. Mozilla yesterday shared with the public its financial report for last year and unveils its strategy: to diversify its sources of income to make itself less dependent on Google.
Today, Google largely dominates the web browsing market with its Chrome browser, but also thanks to its high-performance search system, which many competitors, including Mozilla for Firefox, use through lucrative partnerships.
Stable income thanks to Google
In a large financial report prepared by an independent audit firm, Mozilla shares with us its revenues for the year 2020. We see stable revenues for Mozilla Corporation (the business branch) compared to 2019, with some 466 million euros. $ 465 million in revenue, up from $ 465 million in 2019. The problem is, more than 85% of that revenue, according to the report, comes from the online search partnership with Google. Mozilla is therefore extremely dependent on the American giant in terms of finance and operation.
But Mozilla has no real choice but to partner with Google today, a competitor in the search engine market and, above all, diametrically opposed to it on the philosophy concerning data, both the ecosystem. is both clogged and dominated, again, by Chromium browsers. According to Statcounter, in 2020, on computers, the Chrome browser was used by 65.5% of users, while Firefox, Mozilla’s browser, was only 4.3%.
Mozilla predicts that 2021 will bring it $ 500 million, in part thanks to a sharp increase in revenues from its new products, Relay, Pocket and the VPN service.
These products are at the heart of the 2022 strategy for Mozilla. Whether Relay, the email address protection service which recently saw the arrival of a more complete paid offer; Pocket, which allows you to save whatever you want from the web in a library that you can access whenever you want; or its VPN service, Mozilla intends to increase their efficiency and their image to attract new paid subscriptions that would help diversify sources of income.
The VPN service is perhaps the most promising, with, according to Mozilla, a 450% increase in revenue expected between 2020 and 2021. The goal for this end of the year is to bring the revenue share of these services at 14% of Mozilla Corporation’s total revenue.